Isuzu has announced its sponsorship of the Young Farmer’s Clubs (YFC) Supporter of the Year Award at the 2024 YFC Achiever Awards. The event, set for 2 November at Birmingham’s National Conference Centre, celebrates young people and their supporters dedicated to the British countryside. The YFC Achiever Awards highlight the contributions of members of the National Federation of Young Farmers’ Clubs (NFYFC) and the individuals who support them.

The event features eight award categories, recognising the efforts of YFC members and their supporters, from community involvement to rural entrepreneurship.

Isuzu’s backing of the YFC Supporter of the Year Award shines a light on those who invest their time and energy into supporting the next generation of rural talent. This year’s shortlist includes five nominees: Alan Radcliffe (Isle of Man), Bay Bardwell (Somerset), Linda Kinston (Leicestershire and Rutland), Mark Horner (Oxfordshire), and Martin Attwell (Hampshire), each of whom has shown a solid commitment to their local YFCs, helping young farmers grow and succeed.

YFCs are crucial in nurturing future farmers and rural leaders across the UK. With over 575 clubs in England and Wales, they offer personal development, leadership training, and a sense of community. Initiatives like “YFC is for Everyone” promote inclusion, ensuring that young people from all backgrounds can benefit from the support.

As a long-standing supporter of NFYFC, Isuzu helps create opportunities for young people in rural areas. Their partnership with NFYFC contributes to the sustainability of the UK farming industry and the development of future rural leaders.

“We are delighted to have Isuzu UK on board as a sponsor for the YFC Supporter of the Year category at the YFC Achiever Awards 2024,” said NFYFC’s chair of council, Drew Bailey. “Isuzu’s support enables us to celebrate those dedicated to nurturing our young members through mentoring, training, and providing the guidance they need to succeed. Isuzu’s commitment to the rural community aligns perfectly with the values of NFYFC, and we’re excited about our partnership moving forward.”

George Wallis, head of marketing at Isuzu UK, added: “We’re proud to support NFYFC’s YFC Supporter of the Year Award. The work these individuals do to cultivate the next generation of farmers is invaluable to British agriculture. At Isuzu, we’re driven to help rural communities grow and thrive, and we’re excited to see where the future takes this next crop of young farmers.”

Phil Huff
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